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Monday, July 28, 2008

KBUG Magazine Ad from 1980


KBUG was a radio station in Springfield many moons ago. It was at 1060 AM where KBFL AM is now. In this ad that ran in Springfield magazine in January of 1980, they are promoting their news format. They had also been "Music of Your Life" (as KBFL is) and a disco format. This ad is creative however it has two flaws. It stereotypes the other stations listeners (which can be okay) and it is aiming at advertisers rather than listeners. BTW, I'd like to dance with Ms. Grinder.

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